Smaller businesses have found many persuasive advantages to utilize video solutions and Cisco telepresence systems in their day-to-day business processes: as a promotion tool, as a point of contact for client support, and as a method of training their staff members. Within the company, Cisco telepresence and its utilization of video technology is achieving traction amongst small companies that wish to have face-to-face meetings without incurring the costs associated with travel. As beneficial as video can be, before you can effectively stream video broadcasts, you have to make sure the basic corporate network can accommodate the extra traffic and increased bandwidth requirements.
Decades of watching TV and movies have acclimatized us to have firm expectations from our video streaming experiences. We expect video to be seamless, uninterrupted and fluid, and the audio must be in flawless synchronization with the video we’re seeing. Unlike the Saturday morning cartoons we used to watch as kids in the ‘80s, we would like mouths to move along with the words being spoken, and we favor smooth motions. We get irritated if the streaming video we are watching fails to look right, and in many scenarios, we give will end up just giving up: We leave the program or we end the meeting short.
The fundamental issue is that the majority of small business corporate networks weren’t designed to provision support for video and Cisco telepresence deployments. Video traffic is extremely bandwidth demanding and can eat up more than its share of data, overpowering a small business corporate network. Think about this example: A solitary video stream eats up between 500 Kbps to 1.2 Mbps, and if it is an HD video stream, it can eat up as much as 4 Mbps to 7 Mbps.
Due to the extreme bandwidth necessary for a Cisco telepresence system deployment, your first task is making sure your corporate network has enough data bandwidth to accomodate streaming video and collaboration applications, like instant messaging. Can your corporate Internet connection accomodate streaming video, or does it produce a network bottleneck? The Cisco TelePresence Callway Line Quality Test Tool can allow you some prior awareness into the video streaming capability of your corporate Internet connection.
Advice for Boosting Your Corporate Network
Even though throwing more data bandwidth at the issue is one method of accommodating video streaming traffic, it’s not the only method of optimizing your corporate network for Cisco telepresence. You can boost your corporate network with a router that has inbuilt support for video streaming services, like the Cisco Small Business RV Series Routers, the Cisco 500 Series Secure Routers, or the Cisco 1900 Series Integrated Services Router.
Viewing entertaining videos on websites like YouTube and Facebook can eat up your corporate network’s data bandwidth, so you need to think about setting limits on network traffic produced by your company employees. You can either specify in your company’s acceptable use policy that staff aren’t supposed to access these websites on your corporate network, or you can add their website URLs to a URL filtering list in your router.
Second, you can use the Quality of Service (QoS) configuration settings on your router to allow video traffic priority over other kinds of traffic, like email, which can absorb some network jitters. And thirdly, check your router for IPSLA (IP service level agreements) configuration settings. Some more cutting-edge smaller business routers, like the Cisco 2900 Series Integrated Services Routers, allow you to set service levels for definite business-important IP applications like video streaming.
Finally, if your Cisco telepresence system doesn’t provide you with a great user experience, it won’t be put in use, and therefore it won’t assist people to meet and cooperate. But using the right Cisco router, your small business can effectively stream video to even the most impatient of viewers.
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